What does this skill do?

Social is an open-source skill for social media strategy and execution. It helps agents create, schedule, optimize, and repurpose content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, Reels, Shorts, and related social channels.

The workflow starts with product marketing context, goals, audience, brand voice, and available resources. It then guides platform choices, content pillars, hook formulas, repurposing systems, short-form video scripts, content calendars, engagement routines, analytics review, and social listening triage.

  • Creates social posts, threads, carousels, captions, and short-form video scripts

  • Repurposes blogs, podcasts, webinars, newsletters, and videos into platform-ready content

  • Supports scheduling, engagement routines, analytics review, and optimization

  • Includes social listening and competitor-monitoring workflows for engagement triage

How it works

1

Gather marketing context

The agent starts with goals, target audience, brand voice, platform focus, available resources, and any product marketing context already present.

2

Choose content pillars and formats

The workflow helps define content pillars, platform-specific formats, posting frequency, hooks, and the right mix of educational, story, promotional, and engagement content.

3

Create or repurpose content

The agent writes posts, threads, carousels, captions, or short-form video scripts, or extracts social content from blogs, podcasts, webinars, newsletters, and videos.

4

Schedule and optimize

The output can include a content calendar, scheduling plan, engagement routine, analytics review, or recommendations for improving reach and conversion.

Best use cases for this skill

  • Social content production: Draft LinkedIn posts, X threads, Instagram captions, TikTok scripts, Reels, Shorts, and platform-specific campaign ideas.

  • Content repurposing: Turn long-form blogs, podcasts, webinars, newsletters, or videos into multiple social assets.

  • Audience growth workflows: Build content pillars, hooks, posting plans, and engagement routines for a personal or company brand.

  • Social listening and engagement: Monitor brand mentions, competitor content, and high-intent conversations worth joining.

Frequently asked questions

What is the Social skill?

Social is an open-source skill that helps agents create, repurpose, schedule, optimize, and analyze social media content across major platforms.

Which social media skills does this build?

It covers content creation, repurposing, platform-specific writing, short-form video scripting, scheduling, analytics review, and social listening.

Which platforms does it cover?

It covers workflows for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, Reels, Shorts, and other social media channels.

Can it help with short-form video?

Yes. The skill includes guidance for TikTok, Instagram Reels, and YouTube Shorts, including hooks, structures, captions, subtitles, and common mistakes.

Does this listing have a Buda marketplace install?

Yes. This featured page is connected to a Buda marketplace listing, so users can install it through the marketplace flow.

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Install workflow

  1. 1Choose an agent
  2. 2Attach the skill
  3. 3Use it in a repeatable workflow